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Advertise with LawNext
Our Services
LawNext separates the services we offer into four primary delivery methods.
1. Campaigns
Campaigns include display ads on our website and newsletters, as well as ads on our podcast. These top-of-funnel tools are used as long term brand development strategies, to compliment product launches, and to reinforce middle funnel content strategies - briefly, we aim to make your company a household name and help audiences become comfortable with your brand. Packages available with Single Engagements.
2. Single Engagements
Certain services are available for as-needed use, including direct emails, product demos, sponsored posts, and sponsored interviews. Most of these engagements are intended to be mid-funnel tools, helping to align your brand with ours, and give audiences a better sense of who you are and what makes you unique. Packages available with Campaigns.
3. LawNext PR
Our press release newswire for the legal tech industry. All press releases are published to LawSites blog, then shared to LinkedIn and our mailing list. Free to use, with additional services - included sponsored interviews about your news - offered a-la-carte, or packed in our Partnership Program.
4. LawNext Partnership Program
Our most popular point-of-entry when working with LawNext, this multi-tiered program bundles all of our non-inventory services into a comprehensive annual plan, included product demos, passive year-round promotion, and access to on-demand services such as LawNext PR. Start-up pricing available.
Our Audience
72.2% Buyers
22.8% Law Librarian / KM / Innovation
12.6% Executive
12% Partner
10.3% Staff Attorney / Paralegal
8.6% Legal Ops / In-House / GC
5.9% IT
25.1% Influencers
10.6% Tech Consultant Firms
10% Marketing / PR Firms
3.5% Law Students / Professors
1% Journalists
2.7% Investors
Buyer Workplaces
31% Large Firm (100+)
20.6% Small Firm (1-10)
10.7%Tech Consulting Firm
9.9%Medium Firm (11-99)
7.3% Corp. Legal Dept.
3.9% Govt. Judiciary
3.4% Non profit / Legal aid
Locations
74% United States (+/- 5% by publication)
4.2% Canada
3% UK
2.1% India
1.9% Australia
F.A.Q.
Vendors choose to work with LawNext for top and middle funnel goals. The legal industry trusts us to be unbiased, and ask the kinds of thoughtful questions that come from 30 years of experience. Because of our reputation, we excel at helping brands become household names, gain trust themselves, and differentiate themselves from others in the space.
No. All articles written by Bob Ambrogi on LawSites, and all guests on the LawNext podcast, are 100% organic decisions, and there is no pay to play. Our reputation is built on this trust, and advetisers should enter into paid agreements with us knowing that we have a "separation of church and state" when it comes to paid and organic coverage. That being said, we do offer a number of sponsored interview and content publication channels, all of which are clearly labeled as such.
Absolutely. Our LawNext PR is free to use in a limited capacity, and our Vendor Partnership program includes a start-up tier, the price of which scales depending on a vendor's revenue and funding status.
Service providers and organizations have many options with us. The only thing that doesn't work for these types of groups are the Vendor Partnership Program. However, service providers and organizations can still access paid LawNext PR services without the additional Partnership Program options.
Most engagements can be turned around in 2-3 business days. Some things, such as product demo videos, require an average of 7 days to record, edit, and produce.